Founded in 2014 in Melbourne, Australia, HELAS offers saltwater pearl jewelry inspired by the soft yet powerful nature of women.
The relationship women have with jewelry is special: Laying softly against our delicate skin, it emboldens us, makes us feel beautiful, and reminds us of our femininity As well as our strength. Envisioned for everyday wear and made to be passed down through generations, each HELAS piece is designed in-house and crafted by our team of master artisans using the finest heirloom quality materials, including sustainably harvested saltwater pearls, recyclable 18K gold, and ethically sourced diamonds and gemstones.
Meet our Founder
Our founder, Carmen, created HELAS to inspire hope and love in women’s lives. during a career in finance, Carmen found that jewelry was the way she could express her femininity and eye for beauty. But contemporary brands were either out of reach or falling short on quality. In 2014, Carmen left her job and founded Helas, a fine jewelry brand Inspired by the way her mother balanced family and career with grace and grit. Carmen chose to focus her designs on pearls, a gem with more strength and resilience than they are given credit for.